6 Steps From a Hobby to a Really Serious Business

I will call it a hobby for want of another term, but a hobby is usually a passion, something you enjoy creating or making, or being involved with. Often hobbyists fall into their businesses by accident.

They create something to meet their own need, because they can’t purchase what they want. Others see your creation, and before you know it, you are producing for real customers with the same un-met demand.

The same example can be made of artists who produce art initially for themselves, often driven by the need to creatively express themselves and then wonder if they could turn their art into a real business.

There logical steps to constructing anything functional like a business and it all starts with your specific dreams for your business enterprise. If you have a passion, or creative hobby; then here are some steps that you will need to take to move from a hobby to a successful business.

1. Purpose, vision and values:

Self belief to realise your dream starts with believing that you can be a successful business. The only way to be truly unique is to be clear about who you are and what you have to offer. Some will love your work, and some will not. But you can’t please everyone and you don’t want to try.

2. Write a plan:

Whether you write a business plan or a marketing plan will depend on what you want to use it for. A business plan will be expected if you wish to apply for financial support. If you don’t want to take out a loan or apply for a grant; a marketing plan will help you identify your target market, set marketing objectives and strategies; and create a priority action plan to help you stay focussed on your goals. You must identify a market for your work and target your promotions to this market; if you want to enjoy the benefits of your hard work.

3. Pricing your creations:

It is a familiar trait of creative people to not compensate themselves for their time. If you can’t create something and price it at the overhead costs plus your time; you need to find another product that you can make a margin from. It’s the first rule of a potentially successful business – pay yourself first.

4. Diversify your market offer:

Once you have a market for one or two products, it’s time to think about what other products you could create that will meet the needs of your market. Your marketing plan will be the mechanism for understanding your target market and other products or services they need.

The market for original art is relatively small when compared to other merchandise. What other ways can you create products using your art at different price points? This is your chance to use your creativity in broadening your marketing offer to appeal to a broader market.

5. Market Online:

Create a website that displays your work, tells your authentic story; and allows people to purchase online. Create social media platforms to direct traffic to your website.

6. Go public:

When starting your business, selling your work at local markets and other networking events gives you the advantage of showing your work in person. Plus, it doesn’t require the commitment and expense of setting up a shop. This lets you test the waters of running a business, learning how interested local customers may be, and what they are prepared to pay.

To succeed as a creative business you have to deliver a unique point of difference, and a unique value proposition, to a target market. You must be courageous, passionate and be ready to speak authentically and offer the world your story and ideas.

If you are a hobbyist ready to take the plunge, I hope you found these tips useful? Please leave a comment below:

Glass Etching Cream – A Creative Hobby Anyone Can Adopt

Glass etching is a great, creative hobby anyone can adopt, and Glass Etching Cream makes it even easier. These creams are inexpensive and can help you unleash your inner creativity. You could create many beautiful kind of items as gifts or for use in your home decor. This cream is a key part of the process when you want to personalize glassware to your liking. The cream uses a special diluted variety of substance called hydrofluoric acid, it lightly eats at the glass surface allowing the process to start.

What Can You Create?

With the use of this product the process can get even easier than you might think. You can use this process to create delicate designs on your wine glasses and other glasssware. There’s no limit to what kind of glass you can apply on, and you can use glass etching cream to experiment with a variety of techniques.

You can make figurines or create detailed designs in glassware, not to mention making your own personalized glass ornaments, nameplates or custom mirrors. You can also use acrylic paints to add a dash of color in your glass etchings.

Use Stencils to Save Your Time

You can also create or purchase stencils so you can create themed glassware or just use favorite designs again and again. By saving stencil designs on your computer you can save time instead of trying to recreate them on your own every time. Just print your created designs on some durable film-like paper. That way you can keep using these stencils in your various creations.

How to Make Your Hobby Into a New Business and Get Cash Results

When you have a creative hobby and you love to create wonderful pieces, it is only a matter of time before you run out of room and the question arrises as to where you are going to put everything that you have made.

The thought of just leaving them to gather dust is not very appealing as you have put a lot of work into the masterpieces and you can only put so many of them on the wall or bed or where ever.

So if you don’t just want to store them away, the question is, what to do with them?

Ever thought of selling them?

It could be a good little income earner, especially this time of year with Christmas not so far away, and you know that your hobby costs a few dollars to maintain. The cash in, soon pays for your hobby and a bit more, plus it also helps to make you want to be better at what you do.

But, where do you start?

Firstly you need product, I expect you have been doing this for a while and have a wealth of ideas and finished items ready to go, or you may only have one or two things you are especially proud of and think you could sell, well, have a go.

Now, look for a market, it could be friends who have shown an interest, just let them know that you are now in business and up and running, show them what you have, but don’t be pushy, one good way to loose friends.

Try a craft stall at the local Farmers market, these are avenues for the small craft person that seems to be taking off, but you do need a few samples to show off and sell, if you haven’t enough stock you can always say that you make to order and what is on show are samples, try and get a small deposit on orders so that the customer will come back. If they don’t at least you have a small return and an item of stock that can be sold later.

Advertising in the local paper, this can get varying degrees of result and can be a bit expensive if no one is interested.

How about samples in the local craft shop where the owner gets a percentage of sales, a good way
of zooming in to interested parties.

What do we sell and how we go about it depends on your hobby, the best hobby I think would have to be quilting, the market is there for the new baby, nice quilts for the bed, great wall hangings, quilting is a very satisfying and easy to learn hobby and has many other benefits too, both physical and mental.

Once you start making regular income and doing it consistently, you now become self employed this is where you have to be aware of your tax implications, its not as bad as you would think its just a matter of good record keeping and an interest in your new business. Imagine being able to write off house expenses to your business plus loads of other costs associated with your new found enterprise as well, but that is another article. Advice here, is to see a professional, so you don’t fall foul of the Tax Department.

If you have plenty of time, and a productive hobby give it a go, test the market first on your friends or give samples to your local charity for raffling, this in itself leads to great marketing for the future. and of course it gives you an idea if you have a marketable potential venture. Then collect all the pieces you are happy with put them in the car boot and go for it to the local market.